What can I do to get started?

So that we can get to know you better, please send us a biography of no more than 250 words, a brief description of your project and your publicity expectations to davidjlitvak@gmail.com including any media exposure you might have had in the past (i.e. radio, ior newspaper interviews). This will make it easier to pitch your story, product or service to producers, writers or editors. Ensure that proper distribution is in place for your product or service BEFORE you hire a publicist. A website and business cards are essential.

I have just written a book. Now What do I do?

1. You can shop your book to a publisher or an agent.
2. You can self-publish your book with a self-publishing house.
3. You can format the book yourself and take it to a printer.
4. You can check our helpful links page for further

What is the Difference Between Publicity and Advertising?

When someone appears as a guest on a radio or TV program, is interviewed for a newspaper or magazine or has their book reviewed, in most cases they are receiving free media exposure, which is known as publicity. Advertising is media exposure that you have to pay for (i.e.radio, televison, newspaper, or web advertisements or infomercials). Web based publicity is generally considered to be niche marketing. Press releases, flyers, brochures, posters and media events (like book launches, CD release parties etc.) are marketing or promotional tools designed to generate publicity.

Can you guarantee me a spot on Oprah, Larry King, Good Morning America, CBC or NPR?

There are no guarantees in publicity and not every product, idea or person will receive national exposure but may receive local and regional coverage instead. Publicity is dependent on TLC-Timing, Luck and Connections/and or Context.
Where is Cascadia?

Cascadia is the region that encompasses BC, Oregon, and Washington. It is so named because of the cascading waters in the region and because of the presence of the Cascade Mountain range which begins in Southern British Columbia and ends at Mount Shasta in Northern California.